RESUMÉ
I am a full time Senior Account Executive at Arc Worldwide. Day to day, I lead kick-offs, handle communications between the agency and the client, run status calls, and work with the creative team to execute deliverables. I work on the Pernod account and with Jameson, Skrewball as my main brands.
Marketing Generalist at Fortune Fish & Gourmet, I worked directly with the Director of Marketing to create content for our seven social media platforms. I analyzed our data analytics to increase our followings, and worked with the sales team on promotions for products. I also helped with internal marketing materials such as designing flyers and product catalogs.
SDMD is the practice of the #1 Plastic Surgeon in the country,
Steven Dayan. During the summer of 2019 I interned there as the Video
and Media Marketing intern. I created original social media content
and online videos. I established the company's YouTube
presence and helped the practice's social media
following jump over a third. The videos I created caught
the eye of a professional media house and are currently
being storyboarded for national distribution. I planned
and oversaw marketing events for prospective patients.
I also analyzed social media data using Google/Instagram analytics
and worked with marketing to gain insights
from social media presence.
As a Social Media and Content Creator intern, I oversaw the company's various social media platforms as well as created content to be posted on those platforms. I worked directly with the VP of Marketing. I created videos and graphics to post and responded to comments and questions on the company's Instagram.
In2une Music Campus is a program out of Kobalt Records. I started with In2une in February 2019. I market musical artists utilizing various social media platforms such as Facebook, Instagram, and Twitter. I create and maintain public presence for a variety of musical artists throughout a college campus. I attend bi-weekly conference calls with upwards of 50 campus marketers from colleges nationwide to brainstorm publicity events. As of September 2020, I am a team leader helping out with influencer marketing on college campuses.
I worked at Abbvie Pharmaceuticals during the summer of 2018 as a Project Management and Production Intern. I was a project manager for upwards of 10 creative projects. I utilized technical experience to set up production equipment such as cameras, microphones, and lighting. I attended client meetings and was responsible for keeping minutes and relaying information back to designers. At the end of the summer I created a final video project on my own with my fellow summer interns.
I have been a YouTube Content Creator since 2011. I publish videos to channel with 13,500+ subscribers. I utilize social media data metrics and analytics to create content directed towards target audience. I negotiate with sponsors for favorable contract terms and create videos marketing company's and brands products.
Skills
Final Cut Pro
Adobe Premiere
Adobe Photoshop
Canva
Excel
Sprout Social